Ankur Gattani

Co-founder & CEO at Frooters

A thought leader who has dabbled through multiple roles in the consumer internet, mobile, technology and F&B industry – Ankur Gattani has hands-on experience across product management, product marketing, data analytics, technology, business development and CRM management. With over ten years of experience in working with startups and businesses of all sizes as a member of the senior management, Ankur makes the perfect go-to-guy for marketing and business development advice.

Ankur is an alumni of IIT Mumbai and IIM Kolkata and started off his career with an ambitious startup, lifelines.com – a personal cloud vault which allows users to capture every moment of their lives and share them to multiple platforms. He then moved on to conceptualising the tech and business process for the MegaCarpool project, backed by the Government of Delhi. Post this he spent some time as an Associate VP at MapMyIndia, after which he took on the role of Venture Development Manager at Rocket Internet SE and worked on several projects, including heading CRM operations at Jabong.com. This was followed by a brief stint at Foodpanda.in as Global Head of CRM before he decided to venture into the F&B industry with his own startup.

He is currently working on changing the landscape of the beverage industry of India with his startup, Frooters and somehow finds time to squeeze in bungee jumping, scuba diving and sky diving in-between. Putting his adventure sports skills aside, we are heavily counting on his skills to upheave your current perception of retention marketing.

Here’s what Ankur Gattani has to say about the first edition of EngageMint:

Featured Session

Workshop: Retention Marketing 101

Catch Ankur Gattani at EngageMint 2018, Mumbai on March 13 as he co-hosts an insightful retention marketing workshop with Avlesh Singh, Co-founder and CEO at WebEngage. Featuring hands-on solutions to tackle complex user retention and engagement problems, this one's a must-attend for marketers. Don’t say we didn’t warn you, if you leave this workshop a marketer-reborn!

Panel Discussion: Cross-channel Marketing for the New World

Our love for Ankur's oratory skills is so intense that we got him to host a second segment at EngageMint 2018, Mumbai! Witness him in full swing as the Chief Moderator of our panel discussion, featuring leading entrepreneurs of India. From discussing retention marketing across industry verticals to throwing light on upcoming industry trends - this is going to be an exciting segment for budding entrepreneurs and marketers alike.

Key Takeaways